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Mid-Year Sales Strategy Overhaul: Time to Refresh and Recharge

As we reach the midpoint of the year, it’s the perfect opportunity for homebuilders to pause and reflect on the effectiveness of their current sales strategies. A mid-year overhaul not only allows you to adjust to evolving market conditions but also to capitalize on emerging opportunities. Here are some actionable steps to take as you refresh and recharge your sales approach: Evaluate Your Current Strategies: Start with a thorough review of your sales performance against the year’s goals. Identify which strategies have been successful and which have not. This assessment should include feedback from sales teams, analysis of sales data, and a review of customer

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