Keep up with news in the new home sales industry along with career and hiring advice.

How to Appeal to Luxury Home Buyers

Luxury home buyers expect the best when it comes to the quality and design of their new home. And, with another year where there are more luxury home buyers than there are sellers, many will turn to building a new home. As a homebuilder, understanding the demographics of luxury buyers and what they value in their new home can set you apart from your competition. Concentrating on who your high-end clients are, and what they appreciate when building a new home is essential to selling luxury homes. Understanding Luxury Homebuyers In the past, luxury homebuyers were thought to be older individuals, who had more time

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